Naming + Brand Identity + Web Development + SEO + Blog

Crenex

Commercial Real Estate · Spain — 2024

Commercial Real EstateSpainBrand built from scratch
The Challenge

The challenge was to create a new brand that embodied the company’s innovative, comprehensive solution, developing visual assets for every touchpoint aligned with the brand.

What We Did
  • Naming: We conceptualized a new name for the brand.
  • Brand identity: We created a brand identity from scratch.
  • Visual system: We developed all the visual system assets (logo, typography, colors, elements, symbols, etc.).
  • Website: We built a website from scratch.
  • Institutional materials: We designed exhibition stands, institutional materials, and stationery.
  • Content strategy: We formulated a comprehensive content strategy.
Crenex
Services we applied
Diagnosis & StrategyBrand & ContentMedia & Advertising
How We Work

Every project moves forward with our own 4-step process, in an infinite loop of continuous optimization.

01 · Planning
Strategy
Research, goal-setting, and the project’s initial strategy.
02 · Set Up
Setup
Technical setup of platforms, audiences, and the assets needed.
03 · Testing
Execution
We launch, test creative and channels, and adjust along the way.
04 · Ongoing
Optimization
Continuous improvement based on real results and metrics.
What We Achieved
  • A modern brand 100% aligned with the business’s values and benefits
  • New market openings and strategic partnerships
  • Better digital conversion rates

Want results like this for your business?

Let’s talk about your brand and how we can elevate it.

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